With the Polar Vortex descending upon us, today seems like the perfect day to compose the first ever blog post for Karma Kombucha. It’s also an appropriate time to look back over the past year and review our accomplishments and learnings as well as set goals and plan for the much anticipated year ahead.
2013 was a year of growth, not only in new accounts but equally important, new learnings. With 20 months of brewing experience, we now have much greater knowledge. Our product quality has seen incremental improvements over time as we learn more about brewing techniques and better bottling consistency. We hit our sustainability goals and made further changes that positively impact our environment:
(1) In October, we converted from PVC tamper-evident bands to a greener material (PET) that is recyclable and is less dangerous to workers in the plastic industry. Ideally, we wish we could eliminate them completely but that’s not the world we live in.
(2) We hit our goal of composting of ALL spent tea leaves and SCOBY’s. Every bit was returned to the earth to further enrich our soil.
(3) We streamlined our brewing process to reduce energy consumption.
(4) While maintaining strict sanitation and USDA-Organic protocols, we decreased the usage of cleaners and sanitizers.
As we look ahead to the new year, we are excited to continue to expand, learn, and make positive contributions. Later this month, the inaugural meeting of the International Kombucha Brewers Association is taking place in Santa Monica. Karma Kombucha is excited to be a founding member and to share our knowledge. We will contribute to providing retailer/consumer education, keeping up-do-date on the latest research supporting kombucha health benefits, and helping to build a strong, cohesive, and responsible industry. In addition, we continue to spend lots of time in our creative kitchen working on new flavors. We remain committed to ongoing sustainability efforts by exploring potential new packaging options and energy reduction. Community involvement is also very important to us and our first sponsored event of the year will be the Shelter Shiver, a Lake Michigan plunge (rescheduled for March 9), to support Alive Rescue and The Little Barn adoption center in Roscoe Village. Look for us at the Good Foods Festival again this year … UIC Pavillon in Chicago March 14-15 … and other events throughout 2014.
Thanks for a great year and all your ongoing love and support! Your comments and input are important to us so please drop us a message anytime. And be sure to check back as we promise to continue posting you with updates and insights.
– Susan Fink, Founder and Brew Master